About Pierson

Hi, I’m Pierson Willhite, a passionate content creator specializing in horticulture. My mission is to inspire and educate people about the beauty and science of plants, gardening, and sustainable living.

Passion

My journey in horticulture began in 2011 with the purchase of Sepp Holzer's Permaculture. His innovative approach to gardening inspired me to explore the vast possibilities within the field of horticulture. Shortly after, I enrolled in the Horticulture program at BYU-Idaho and graduated with a Bachelor of Science in Horticulture in 2014. Since then, my passion for plants has continued to grow and thrive.

Journey

My content creation journey truly gained momentum in the spring of 2024 when I launched an initiative to plant a tree for each person who joined me on this journey. It was no surprise that this vision of a greener, more beautiful planet resonated with so many, and the community quickly began to grow.

Sharing knowledge through social media has been incredibly rewarding, but I’ve noticed a significant gap in helping people fully understand the 'why' behind many of the practices I demonstrate in my videos. Creating educational courses became the natural next step in my mission to empower others with a deeper understanding of the natural world and how to engage with it meaningfully.

Our Mission

To inspire and educate individuals about sustainable horticulture practices while fostering a global community of passionate growers.

Educate

Provide accessible and comprehensive horticulture courses for all skill levels.

Inspire

Foster a passion for sustainable gardening and environmental stewardship.

Empower

Equip learners with practical knowledge and tools to create thriving green spaces.

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